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Privacy Policy

Type of website: Ecommerce
Effective date: 21st day of September, 2022 (the "Site") is owned and operated by V-MAT. V-MAT (“V-MAT”) is the data controller and can be contacted at:


3355 Lenox Road NE., Suite 750 

Atlanta, GA 30326


This Privacy Policy (this “Policy”) relates to the personal information that you submit when you purchase items through our website and other information we automatically collect when you access the website. The purpose of this privacy policy (this "Privacy Policy") is to inform users of our Site of the following:

  1. The personal data we will collect;
  2. Use of collected data;
  3. Who has access to the data collected;
  4. The rights of Site users; and
  5. The Site's cookie policy.

This Privacy Policy applies in addition to the Terms & Conditions of our Site and is incorporated therein by reference.

This website and this Policy are provided, controlled and maintained by V-MAT with address at 3355 Lenox Road NE Suite 750 Atlanta, GA 30326. The company is a business registered and operating under the laws of United State of America. The words “V-MAT”, “we”, “us” and “us” under this Policy are used as substitutes for V-MAT and its subsidiaries (if any). The words “you”, “your” and “user”, on the other hand, are used as substitutes for customers and potential customers accessing the website and/or purchasing products through the website.

You are required to read all sections of the Terms and Conditions and agree to it as it relates to your use of V-MAT services and platforms, including your purchase of items through our website and your use of all our social media channels (collectively, our “Services”).


For users in the European Union, we adhere to the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016, known as the General Data Protection Regulation (the "GDPR"). For users in the United Kingdom, we adhere to the GDPR as enshrined in the Data Protection Act 2018.

We have not appointed a Data Protection Officer as we do not fall within the categories of controllers and processors required to appoint a Data Protection Officer under Article 37 of the GDPR.

V-MAT Legal Bases for Information Processing

We collect and process personal data about users in the EU only when we have a legal basis for doing so under Article 6 of the GDPR.  For all users of the Site, when we process your personal information, we do so because of the following “Legal bases:”

  1. Legitimate Interest: We process personal information to help us conduct our business, but not when your rights or interest overrides our interest.
  2. Consent: You gave us your consent to process your personal information.
  3. Contract Performance: We must process your information in order to honor a contract between V-MAT, you, or third-party contractors.
  4. Compliance with Legal Obligation: Processing of user personal data is necessary for us to comply with a legal obligation. If a user does not provide the personal data necessary for us to perform a legal obligation, any related accounts will be suspended indefinitely.
  5. Protection of Life: Processing of user personal data is necessary to protect the life of the user or another natural person; and
  6. Public Interest: Processing of user personal data is necessary to a task carried out in the public interest or in the exercise of our official authority.

When the legal basis for us processing your personal data is that you have provided your consent to that processing, you may withdraw your consent at any time. If you withdraw your consent, it will not make processing which we completed before you withdrew your consent unlawful. You can withdraw your consent by emailing us at

User Postings

V-MAT allows users to post reviews about their experience through our social media pages and via their email address. By posting reviews through our social media pages, you agree that your review will be public and any person who has access to our social media pages and groups will also see the content of your review. We ask that you use caution on personal information you attach to any public platform. We will not be responsible for privacy lost from the reviews you posted to our social media pages.

In addition, if you provide V-MAT with any form of User Generated Content (“UGC”) via any method, you agree to automatically grant us an irrevocable and perpetual, non-exclusive, transferrable, fully-paid, royalty-free, worldwide license, by ourselves or with others, to use, copy distribute, publicly perform, publicly display, print, publish, republish, excerpt (in whole or in part), reformat, translate, modify, revise and incorporate into other words, that USG and any work derived from that USG, in any form of media or expression, in any manner in which V-MAT desires.

We may contact you via 3rd party software that assists us in gathering USG for subsequent publication for marketing purposes, including but not limited to social media marketing. When you respond to that software via email, SMS, or other means of communication, you are giving V-MAT absolute freedom as to the subsequent use of any USG you provide.


Marketing Emails and SMS Messaging (Newsletters)

Email and SMS Messaging are the methods we may contact you for marketing purposes, including offers, bonuses, promotions, and products which we think may interest you. By submitting your email address and/or telephone number during order checkout, you are by default added to our newsletter list. For email marketing, you may untick the box provided below it. You may also subscribe to receive Marketing Emails by submitting your email address at the bottom of the website. For SMS messaging, you can opt-out by replying to the message with the word “STOP.”  Once you opt out of our marketing program, we will make every effort to take you off our list and cease communicating with you for these purposes. Of course, technology may create an issue and you may receive additional messages, but we will do our utmost to correct any problems immediately.

We will continue to send you marketing emails and SMS messages until you opt-out of receiving them by unsubscribing via the instructions provided in any email or SMS message sent to you. You may also choose to block Marketing Emails by unticking the box provided when you submit your email address during your shipping information submission.

Personal Data We Collect

We only collect data that helps us achieve the purpose set out in this Privacy Policy. We will not collect any additional data beyond the data listed below without notifying you first.

Data Collected Automatically

When you visit and use our Site, we may automatically collect and store information through the use of software. This type of information is collected immediately when a user accesses the website. This information may include the user’s device IP Address, location, cookies (see below) and other tracking information. Non-personal information is primarily collected through your device with the help of our tracking tools such as cookies and other third-party tracking technologies such as Google Analytics, Facebook pixel and more.

Aggregated Information

We collect aggregated information regarding the use of our website to improve the user experience. Aggregated information is numerical or non-numerical information that is compiled through technology as reports or summaries for analytical purposes. This kind of information does not reveal the identity of any user. Aggregated information may include the (i) number of users that subscribed to our newsletter, (ii) number of visits to the website, (iii) most feature of the website accessed by users, and (iv) website/link a visitor navigates to our website from. We may share aggregated information with our affiliates and third parties to conduct general business analysis, which, in turn, helps us identify what area or feature to improve on the website.

Data Collected in a Non-Automatic Way

Personal Information you submit to us is any information that you willingly submit to us when we require it. This information includes but is not limited to your names, email address, phone number, payment information, country, state, street, zip code, and city/town. This personal information may be collected when you (i) provide your shipping information, (ii) submit your payment information for payment, (iii) reach out to us regarding complaints or questions, (iv) sign up to receive newsletters from us, and (v) take part in surveys, promotions, and bonuses offered by V-MAT.

How We Use Personal Data

Data collected on our Site will only be used for the purposes specified in this Privacy Policy or indicated on the relevant pages of our Site. We will not use your data beyond what we disclose in this Privacy Policy.

The data we collect automatically is used for the following purposes:

  1. To process and deliver your orders: We collect personal information to handle your orders, process your payments, communicate with you during order delivery, and deliver your items to you.
  2. To Improve the website and our services: We collect aggregated information to troubleshoot errors, analyze performance, and improve the features and services generally provided by us.
  3. Recommend and Personalize features: V-MAT uses certain information to recommend products and services that we think may interest you.
  4. To comply with the law and protect our rights: In certain cases, we are required to collect personal information as required by law to protect our rights and other users in the event of claims or disputes.
  5. To communicate with you: We collect your email address and phone number in order to (i) contact you regarding your order, (ii) respond to your questions, complaints, and queries, and (iii) send you updates regarding our services or this Policy and other agreements.
  6. To Tailor Marketing: We use cookies and other tracking technologies to tailor marketing on products and services that match your interest. See the Cookies section of this Privacy Policy for more information regarding cookies and other tracking technologies.
  7. For other purposes through your consent: We may also process your information for some other reasons which your consent will be sought before we process such information. You may withdraw your consent at any time.


Who We Share Personal Data With

Disclosures to Third Party Services Providers:  Third Party Service Providers (“Contractors”) are entities that perform professional tasks for us in the course of the services rendered to you. Contractors need your information before they can fulfil contracts that we have with them. For example, to process your payment, we need to share your payment method information with our payment processor. Also, to deliver the items you have ordered through the website, we will need to forward your shipping information to the relevant shipping agent or company. Contractors have obligations (through an agreement between them and V-MAT) to keep your information confidential and for nothing else other than fulfilling the task we have hired them to perform.


Disclosures under the Law and to Protect Rights: V-MAT may disclose personal information about you when such disclosures are believed to safeguard or protect our rights or other users; comply with the applicable law; to enforce our Terms and Conditions and the other agreements. These disclosures may include sharing information with law agencies, law enforcement and other organizations, responding to court orders and subpoenas for the protection of fraud and carrying out investigations against claims. The disclosure of your information under this paragraph will not occur unless it is backed in writing and from relevant agencies.

Disclosures under a Business Transfer: Business transfers mean any sale of V-MAT asset, a merger, consolidation, or acquisition. These are likely situations in the course of business. If any of these occurs, we will have no choice but to share information about you with the other company. For example, should V-MAT be acquired by another entity, your personal information will be accessed and controlled by the acquiring entity. If the transfer of information as described under this section is to countries outside the European Economic Area (“EEA”) or the European Union (“EU”), we will ensure such transfer is done in accordance with the GDPR and other legislation.

Employees: We may disclose user data to any member of our organization who reasonably needs access to user data to achieve the purposes set out in this Privacy Policy.

How Long We Store Personal Data

User data will be stored until the purpose the data was collected for has been achieved. You will be notified if your data is kept for longer than this period.  When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

How We Protect Your Personal Data

In order to protect your security, we use the strongest available browser encryption and store all of our data on servers in secure facilities. All data is only accessible to our employees. Our employees are bound by strict confidentiality agreements and a breach of this agreement would result in the employee's termination.

While we take all reasonable precautions to ensure that user data is secure and that users are protected, there always remains the risk of harm. The Internet as a whole can be insecure at times and therefore, we are unable to guarantee the security of user data beyond what is reasonably practical.

Third-Party Content

Our websites may contain links, content, or adverts that are posted by third-party websites or companies not affiliated to V-MAT (“Third Party Content”). Any Third-Party Content not on our site is not governed by this Policy; therefore, we do not guarantee the privacy practices of Third-Party Content, nor do we guarantee that they are safe to access. Once you leave our websites or get redirected to a Third-Party Content, you bear the risk or become liable for any damage or loss you may suffer thereafter. We recommend that you read the privacy policies of Third-Party Content that you wish to access through our websites before submitting information to them.


The minimum age to use our website is 18 years of age. We do not knowingly collect or use personal data from minors under 18 years of age. If we learn that we have collected personal data from a minor under 18 years of age, the personal data will be deleted as soon as possible. If a child under 18 years of age has provided us with personal data their parent or guardian may contact our data controller.

How to Access, Modify, Delete, or Challenge the Data Collected

If you would like to know if we have collected your personal data, how we have used your personal data, if we have disclosed your personal data and to who we disclosed your personal data, if you would like your data to be deleted or modified in any way, or if you would like to exercise any of your other rights under the GDPR, please email us at

Do Not Track Notice

Do Not Track ("DNT") is a privacy preference that you can set in certain web browsers. We do not track the users of our Site over time and across third party websites and therefore do not respond to browser initiated DNT signals.

Cookie Policy

Like other websites, V-MAT and third-party service providers (“Service Providers”) use or set cookies and other tracking technologies on your browser. V-MAT uses Cookies and other tracking technologies such as Google Analytics to identify your browsing device and browser, improve the website and make your experience a smooth one. This Cookie Policy explains the type of cookies and other tracking technologies we use, why we use them, and the rights available to you.

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies helps us make the websites work efficiently and as well provide us with reporting information. Cookies are either set by us (V-MAT) or our Service Providers when they perform tasks on our behalf. For example, Shopify set its own cookies as a hosting Service Provider.

Cookies may be either “persistent” or “session” cookies. A persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date. A session cookie, on the other hand, will expire at the end of the user session, when the browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies. We use the following types of cookies on our Site:

1. Functional cookies

Functional cookies are used to remember the selections you make on our Site so that your selections are saved for your next visits.

2. Analytical cookies

These cookies are used to determine the number of visitors on the website and the pages they navigate to. With this information, V-MAT knows where to improve on how the website works such as ensuring visitors find whatever they look for on any area of the website.

3. Targeting cookies

Targeting cookies collect data on how you use the Site and your preferences. This allows us to personalize the information you see on our Site for you

What Are Cookies Used For?

V-MAT and Service providers use cookies for various reasons. Some cookies are used for technical reasons – for the website operation. These cookies are known as “essential” cookies because they are very necessary for the operation of the website. Other uses of cookies include:

  • Tracking of users’ interest in order to further enhance the marketing of our services to the right user.
  • To improve the website’s performance by identifying which area works fine and which area do not.
  • To measure how effective our marketing emails and other advertising are.
  • To enable us gather information about how the website is used by users
  • Store and remember your preferences such as the items you have stored in your cart.

Other Tracking Technologies

We also use other tracking technologies on the website such as Google Analytics, Facebook Pixel, and Hot Jar. These are tracking tools – provided by third parties – that are also used in the course of business.

  • Google Analytics: This is a tracking tool that is provided by Google Inc, which is used to collect information about visitors on the website and their demographics on certain parts of our services. It is also used to develop website content. To learn more about Google Analytics, visit To opt-out of Google Analytics, download the Google Analytics Opt-out Ad-on.
  • Facebook Pixel: This is a tracking tool from Facebook which helps us to track conversions from Facebook Ads, optimize ads, target relevant users, and remarket to users who have taken action on the website.
  • HotJar: We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.
  • V-MAT uses other tracking technologies as to various social media networks. If you would like a current list of the tracking technology we use, please request it from by sending an email to

California Residents – California Privacy Rights

Pursuant to California Civil Code Section 1798.83, residents of the State of California have the right to request from companies conducting business in California certain information regarding Site’s disclosure within the immediately preceding calendar year of that California resident’s personal information to third parties (and in some cases, affiliates) for their direct marketing purposes.

If you are a California resident and you have questions about our practices with respect to sharing information with third parties and affiliates for their direct marketing purposes, please send your request to the following email address: You must put the statement "Your California Privacy Rights" in the subject field of your e-mail. You must include your name, street address, city, state, and ZIP code. We are not responsible for notices that are not labelled or sent properly, or do not have complete information.


This Privacy Policy may be amended from time to time in order to maintain compliance with the law and to reflect any changes to our data collection process. When we amend this Privacy Policy we will update the "Effective Date" at the top of this Privacy Policy. We recommend that our users periodically review our Privacy Policy to ensure that they are notified of any updates. If necessary, we may notify users by email of changes to this Privacy Policy.


If you have any complaints about how we process your personal data, please contact us through the contact methods listed in the Contact Information section so that we can, where possible, resolve the issue. If you feel we have not addressed your concern in a satisfactory manner you may contact a supervisory authority.

Contact Information

This website is owned and operated by V-MAT.

We are registered in United State of America, and our registered office is located at 3355 Lenox Road NE Suite 750 Atlanta, GA 30326.

You can contact us for any complaint or suggestion regarding this Privacy Policy via our Contact Us page or via our email address at